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How to Identify International Markets for Your Products

Download the full video (185 Mb)

For More In-depth Study:

The topic area below is considered a key learning objective for the small business counselor for this level of certification.  Please review the associated links to find information that can prepare you for the Certification test.

In these you will learn how to assist your clients in the identification of potential international markets. Don't forget that the staff at the U.S. Export Assistance Center stands ready to assist small business in this critical decision. You can learn more about foreign market identification in chapter 6 of The Basic Guide to Exporting.

A copy of the Basic Guide to Exporting is available at all SBDC and WBC service centers. Additional resources will be added as they become available.

1. Sources of Trade and Industry Data to Support Market Selection