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6 Quick Ways to Use Social Media for Branding

Thu, 2013-09-12 10:06

While there’s no overnight success when it comes to converting social media followers to customers, there are some strategies you can implement immediately to see results. Remember the importance of branding – every social interaction says something about your brand. Here’s how to make sure it says exactly what you want your brand to convey:
 
1. Upload Consistent Avatars
 

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A Joint Imperative to Strengthen Skills

Wed, 2013-09-11 10:00

Guest blog post by U.S. Secretary of Commerce Penny Pritzker and
U.S. Secretary of Labor Thomas E. PerezAs two of the newest members of President Obama’s
cabinet, we’ve both spent the past few months lending a fresh set of eyes and
ears to the opportunities and challenges facing middle-class workers and
American businesses. One concern facing both communities that requires our full
attention and our joint efforts is making sure that every American has the
skills needed to succeed in the workforce.

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Google+ Hangout: Learn How to Access Health Care Coverage for Your Small Business Through Cover Oregon

Wed, 2013-09-11 08:57

 
SBA and Cover Oregon have teamed up to host a series of Google+ Hangouts on the Affordable Care Act. The final Hangout on Tuesday, September 17 will cover what small businesses need to know about Oregon’s Marketplace, Cover Oregon, and how they will access coverage through the web portal – www.coveroregon.com Cover Oregon will address specific small business needs including:

Requesting real-time carrier quotes including available plans and rates

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New Guidance on Information Reporting Requirements Under the Affordable Care Act

Tue, 2013-09-10 15:24

Under the provisions of the Affordable Care Act, those employers that are subject to the Employer Shared Responsibility provisions must report certain information regarding the health coverage they offer their full-time employees (known as Section 6056 reporting).  The law also requires information reporting by insurers, self-insuring employers, and other parties like governmental entities that provide health coverage to individuals (Section 6055 reporting).  These reporting provisions take effect on January 1, 2015, and the first reports are due to the Internal Revenue Service in early 201

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Improving the Economic Measurement Toolkit: Partnerships between Businesses and Federal Statistical Agencies

Tue, 2013-09-10 11:45

Businesses and
federal statistical agencies have a long history of working together to produce
something that is vitally important to both groups: the
nation’s economic measurement toolkit.

Steve
Landefeld, director of the Commerce Department’s Bureau of Economic Analysis,
charted the history of this collaboration and underscored the importance of
continuing that partnership during a panel session Tuesday at the National
Association for Business Economics’ (NABE) annual meeting in San Francisco.

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The Best Credit Card Processing For Small Business Owners

Tue, 2013-09-10 10:17

Are you looking to accept credit cards from your customers? Is building your company's creditworthiness essential to you? In this article, I'm going to share with you how to determine which merchant for credit card processing would be best for your small business.
Let's face it, there's no lack of merchant suppliers both online and offline providing a whole set of amazing tools for simple credit card processing such as virtual terminals, mobile credit card readers, credit card equipment and so on.

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Arts and “First Friday” Contribute to Overall Economic Activity in Missoula, Montana

Mon, 2013-09-09 14:30

Guest blog by Rob Rubinovitz, Deputy Chief Economist, Economics and Statistics AdministrationSecretary Penny Pritzker’s visit to Missoula, Montana last
week
coincided with one of the community’s “First Friday Gallery Night” events.  “First Friday’s” are part of a larger effort
of the Cultural Council in Missoula to support the arts to benefit the
community as a whole.  These events
include various art galleries, museums, and retail locations, and may feature
musical performances, poetry readings, dance and lectures. The effort seem to

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3 Signs That Social Media Might Not Be the Right Fit for Your Small Business

Mon, 2013-09-09 07:21

Small-business social media use has become a barometer of our times for industry analysts who are eager to gauge the impact the economy and new technologies have on the way small firms do business.
And despite a few sluggish years, the latest data suggests that small businesses are turning to social media in droves in an effort to increase sales (source: Forbes and Manta). The problem is, no matter how much time they spend, some small businesses are not reaping rewards.

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Secretary Pritzker Wheels Around the United Bicycle Institute in Portland, Oregon

Sat, 2013-09-07 18:34

Today,
as part of Secretary Penny Pritzker’s nationwide listening tour, she
toured the United Bicycle Institute in Portland, Oregon. It is the
bicycle industry’s leading technical school offering courses in repair,
frame building,
and mechanic certification for technicians. She also held a roundtable discussion with representatives from the bicycle
industry.
In 2012,
Bicycling magazine rated Portland as the No. 1 cycling city in the
U.S. The United Bicycle Institute (UBI) has established itself as a

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Starting a Business? Learn How to Easily Create Your Business Plan

Fri, 2013-09-06 16:07

Are you thinking about starting a business? One of the first things you will need is a business plan. 
Business plans are essential in helping entrepreneurs prepare, manage and direct their businesses, however, creating a plan can be intimidating and time consuming. It’s also hard to even know where to start.
As a part of SBA’s mission to help small businesses grow and succeed, the agency has created a Business Plan Tool  which helps simply the process.  The tool consists of eight steps which include:
1.      Cover page [Company name, address, phone and logo]

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