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Celebrating National Native American Heritage Month: Giving Native-Owned Small Businesses the Tools They Need

Thu, 2012-11-08 12:53

National Native American Heritage Month gives us a chance to reflect on the importance to the national economy of American Indian and Alaska Native populations.  Growing up in a small family business in Cherokee, North Carolina, I know first-hand how essential Native-owned small businesses are to our tribes and communities.  I have seen how small Native American-owned businesses can shape a community and how tribal citizen entrepreneurs flourish by creating sustainable and lasting jobs.  

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Sponsoring or Hosting an Event this Holiday Season? 6 Ways to Maximize Your Return

Thu, 2012-11-08 07:46

Autumn and the holidays are the high season for events, from holiday parties and private shopping events to turkey trots and fall festivals. It’s time to consider hosting or sponsoring an event this holiday season as a way to stand out from the crowd during this busy time. But how do you get the best return on your investment? Here are six tips:
1. Sponsor events that matter to your customers

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Hurricane Sandy Update 2: SBA Standing Ready to Help Businesses, Homeowners and Renters Recover

Wed, 2012-11-07 14:40

Many business owners, homeowners, and renters along the East Coast are coming back to find physical damage to their buildings and property as a result of Hurricane Sandy.  In addition, thousands of businesses are dealing with the economic blow caused by power outages, damaged inventory, and lost profits from being closed down.
The Small Business Administration stands ready to help.
How does SBA help businesses, homeowners and renters recover? Three main ways:

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How Sweeping Changes to the U.S. Patent System Will Impact Your Small Business

Wed, 2012-11-07 07:48

If you hold patents, have patents pending or are thinking of filing a patent, then it’s time for you to get to know the details of the most significant reform of the U.S. patent system in more than a century.

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Set Goals Before You Start Your Franchise Business Search

Tue, 2012-11-06 09:00

If you’re searching for the right franchise to buy, it’s important to set some goals. One reason that you’re going to want to have some specific goals set up is this: There are over 3,000 franchise opportunities to choose from! With that many choices, it’s way too easy to get lost and flounder around aimlessly, trying to find that perfect opportunity.
My aim is to make the franchise discovery process as seamless as possible. (Actually, it’s my goal.)
Goal #1- Budget

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6 Tips to Rein in Spending and Be a Lean Start-Up

Mon, 2012-11-05 07:38

The average cost of starting a business is $30,000, according to a 2009 study by the Kauffman Foundation. But whether your cash comes from savings or financing, watching how you spend your money is critical to the success of your venture. This means establishing boundaries and habits that ensure you spend your money wisely and operate as a lean start-up.
Here are six ways to rein in spending as you start and grow your business:
Work from Home, Co-Working Spaces or Serviced Office Space

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Resources Available to Help You Recover from Hurricane Sandy

Fri, 2012-11-02 17:15

Here are federal resources
available to you and your family as we all work together to recover from Sandy.
These links will help connect you with assistance for yourself, your family and
your business, health and safety guidelines, ways you can make donations and
volunteer, and information about what the government is doing to help.

Government Resources to Help You Recover from Hurricane Sandy

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In Sandy's Aftermath: NOAA Operations Underway to Re-Open Shipping Lanes, Assess Coastal Damage

Fri, 2012-11-02 16:00

NOAA post-storm response operations are
underway in the aftermath of Sandy. NOAA vessels are now conducting surveys to
speed the re-opening of waterways and aircraft are flying missions to capture
detailed imagery of coastal storm damage along affected portions of the U.S.
East Coast. 

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Join SBA and Microsoft in Portland, Oregon for a Tweetup

Fri, 2012-11-02 14:15

Microsoft and the U.S. Small Business Administration are teaming up to host a Tweetup for Portland area small business owners and entrepreneurs to learn about business resources in the community. The event is open to mom-and-pops, tech startups, and everything in between - just bring your tweeting (or other social media) skills.

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On Measuring Social Media ROI For Real Business

Fri, 2012-11-02 02:27

Warning: this post is all about the questions. It doesn’t include the answers. Asking the right questions is a good first step to getting the answers.
Theoretically we should be able to measure the ROI (return on investment) of anything we do in our business. We talk about ROI, and return, and payback when we look at an ad campaign, direct mail, product development, purchasing some big-ticket item. We make assumptions about ROI all the time. But it’s not always easy, and our assumptions are not always correct.

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