Commerce's U.S. Census Bureau counts every resident in the United States. It is mandated by Article I, Section 2 of the Constitution and takes place every 10 years. The data collected by the decennial census determine the number of seats each state has in the U.S. House of Representatives and is also used to distribute billions in federal funds to local communities.Yesterday, the Census Bureau held "Profile America Forum on the Asian Population," a presentation on the release of a
2010 Census brief on the Asian population
Social media, e-mail marketing, and search engine optimization are all important aspects of any businesses’ online marketing strategy. But what about more traditional marketing activities such as direct mail, trade shows, advertising and events?
It may surprise you that many “old school” tactics still have an important role to play in any small business marketing plan and can have a big impact on perception and purchasing decisions. Here’s why they matter and what you can do to dust them off and bring them up to date.
Today, Commerce Secretary Bryson issued a statement in honor of May 2012 World Trade Month, which is marked annually by a series of state and local events across the country to promote U.S. trade relationships and provide resources to U.S. businesses looking to export their goods and services around the world. World Trade Week, which falls in the third week of May, is recognized by a presidential proclamation annually.Two years ago, the president set a goal of doubling our nation’s exports in five years through the National Export Initiative (NEI).Read More
Guest blog post by Acting Assistant Secretary for Economic Development Matt Erskine, Economic Development AdministrationFor U.S. manufacturers today, questions abound that might have been simpler to answer in times gone by, such as: What is the best way to commercialize a new technology? How can a new process be incorporated into a new production system? What locations will best service a national or international clientele?Read More
Can You Go to National Small Business Week and Get a Federal Contract? It Could Happen!
If you were to ask a small business owner to identify a top priority on his or her wish list, undoubtedly they would say “to get more business!” Are you a small business owner looking for more business? Are you a small business owner looking to partner with larger businesses or federal agencies on federal contract opportunities?
Starting a business? Confused about the planning, legal and regulatory steps you should follow?
Did you know that home-based businesses are required to hold permits to operate legally in most states? What about incorporation? Many new businesses assume they need to incorporate or become an LLC from the get-go – but the truth is, more than 70 percent of small businesses are owned by un-incorporated sole proprietors (although even this group is required to register their businesses).
Research yields new tool to achieve a Weather-Ready NationStarting today, Commerce's National Oceanic and Atmospheric Administration (NOAA) is using a sophisticated new weather forecast computer model to improve predictions of quickly developing severe weather events including thunderstorms, winter storms and aviation hazards such as clear air turbulence.The Rapid Refresh now provides NOAA's most rapidly updated weather forecast, replacing an older model that served a similar function. The Rapid Refresh, developed by NOAA's Earth System Research Laboratory in Boulder, Colo.Read More
Guest blog post by Michael C. Camuñez, Assistant Secretary of Commerce for Market Access and Compliance, International Trade Administration This past week, I traveled to Europe as part of my ongoing efforts to deepen the already-robust trans-Atlantic trade relationship. One of my stops was in Brussels, Belgium, the home of the European Commission and heart of the European Union. There, I sat down with EU leaders to discuss ways in which the U.S. and Europe can work together to foster greater economic opportunity and growth on both sides of the Atlantic.Read More
When cash flow is tight and times are tough, one of the first areas to cut back on is your marketing budget. But how do you measure the worth of your existing activities and what should you cut? Here are some ideas:
Retire Products and Services
This morning, U.S. Commerce Secretary John Bryson delivered remarks at an upstate New York manufacturing summit hosted by U.S. Senator Kirsten Gillibrand and the Rochester Institute of Technology (RIT) at RIT’s Center for Student Innovation. He delivered the keynote address, discussing the administration’s initiatives to help businesses “build it here and sell it everywhere” around the world. Rochester, New York, has a long tradition of leadership in manufacturing and technology.Read More