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5 Ways to Target the Right Audience

January 12, 2016

What is a business without customers? The most important step in business planning is finding out who your customers are, what their needs are, and why they want to buy from you. Is the market...

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Top 10 Traits of Successful Business People

January 12, 2016

Setting out to become an entrepreneur requires a great deal of determination and hard work. You will need to set goals, take action, assess your progress, make adjustments, and have a clear...

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Registration Opens for the 2016 SelectUSA Investment Summit

January 08, 2016

The United States continues to be the premier investment destination for entrepreneurs and investors from all around the world. International companies are serious about committing to the U.S. market, evident by the overwhelmingly positive response to the last SelectUSA Investment Summit in March 2015. 
I am delighted to announce that registration is now open for the 2016 SelectUSA Investment Summit to be held June 19-21, in Washington, D.C.

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NOAA’s Winter Weather Safety Campaign Urges Citizens and Businesses to be Prepared

January 08, 2016

Winter storms, snow, windchill, frost, ice and extreme cold are a coast-to-coast threat to the United States and its territories. Even Hawaii gets snow on its Big Island and frost is a major threat to crops in Southern states. Major cities as far south as Atlanta and Dallas have been paralyzed by snow and ice. And, the Commerce Department’s National Oceanic and Atmospheric Administration (NOAA) wants you to be prepared. 

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Health IT – Exporting Critical Services to TPP Countries and Beyond

January 07, 2016

The following is a cross-post from the International Trade Administration's Tradeology blog

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Record December Boosted 2015 to 2nd Warmest Year for Contiguous U.S.

January 07, 2016

Ten weather, climate disasters exceeding $1 billion impacted the nation

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What to Consider Before You Price Your Products

January 07, 2016

Pricing your products as you launch your small business? It may be worth taking a second look at your pricing strategy.
Sure, you could count your material costs and base your price on that...

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Get Your Hourly Weather Forecast from NOAA’s National Weather Service

January 06, 2016

As part of the National Weather Service’s (NWS) Weather-Ready Nation campaign, the NWS has released a guide to help you access your local hourly weather forecast from your computer or mobile device.  Having access to your hourly forecast can assist in saving lives and property by equipping emergency managers, first responders, government officials, businesses and the public with critical information to make fast and smart decisions.

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RESOLVED: To Start 2016 Weather Ready

January 05, 2016

The devastating impacts of future extreme events, such as those witnessed across much of the United States during the latter half of December, can be reduced through improved readiness, which is why the Weather-Ready Nation (WRN) initiative is so important.
A Weather-Ready Nation takes well-informed communities, businesses and individuals that are ready, responsive and resilient to extreme events.
Key actions include:

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The Power of Emotional Marketing

January 05, 2016

It's the time of year when everyone is throwing around predictions — and in the marketing world, emotion is shaping up to be a hot marketing trend for 2016. What does emotional marketing mean, and...

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